Business Planning Project

Wyck will evaluate its current programming in advance of writing a new business plan. In recent years, Wyck has developed a host of new visitor activities, ranging in theme from antique roses to urban agriculture. Wyck staff will conduct this evaluation—mostly audience research through online and on-site surveys—in order to aid its mostly part-time staff in analyzing current activities and determining which ones are most effective in generating audiences, revenue, and/or philanthropic support. The resulting business plan will result in even more audience-centered programs with greater potential to attract new visitors and engage them in ongoing relationships. This plan will attempt to maximize the role that the 325-year-old historic site can play in the life of its neighboring urban community, directly impacting those who reside there.1

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Management grants, through the Philadelphia Cultural Management Initiative, were awarded through 2013 following which a new funding category, Advancement grants, was introduced to support substantial long-term organizational development. Learn more>>.
Collaborators & Colleagues

Eric Tschanz is the president and CEO of Powell Gardens in Kingsville, Missouri.

AUX Curatorial Fellow Jamillah James will moderate a conversation between Philadelphia-based artists Salem Collo-Julin and Maria Dumlao.

Vox Populi and AUX Performance Space will host Ann Hirsch and Jacolby Satterwhite in conversation, organized by AUX Curatorial Fellow Jamillah James.

Grants & Grantees

Annenberg Center Live brought Ireland’s Druid Theatre to Philadelphia for a weeklong engagement of Obie Award and Academy Award winner Martin McDonagh’s production.

Grants & Grantees

Paul Fierlinger is an animator and a 1997 Pew Fellow.

Bartram’s Garden’s new nursery propagates and promotes native plants, including some first discovered by the Bartram family, the founders of the 45-acre National Historic Landmark.

In the first segment of a three-part conversation between Center Visiting Artist Ain Gordon and Center Executive Director Paula Marincola, they discuss Gordon’s role as a conduit between the Center and its grantees.

The Center has awarded $500,000 to Opera Philadelphia, to strengthen the organization’s efforts to respond to the changing nature of its audiences and develop new programs.

Pig Iron Theatre Company launched the School for Advanced Performance Training: a two-year certificate program for actors and directors.

Questions of Practice

Yoshitomi, chief knowledge officer of MeaningMatters, LLC, responds to a few questions around “Pro-Am” and how cultural organizations engage with their communities and potential audiences.

Collaborators & Colleagues

Billy Dufala is the co-founder of RAIR and a Philadelphia-based artist engaged in a variety of creative disciplines, including sculpture, performance, digital media, and drawing.

In fall 2011, the Association for Public Art was featured in USA Today Travel as “the main reason Philadelphia is now said to have more public art than any other city.”