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The Pew Center for Arts & Heritage

Survey of Intrinsic Impact Event Yields Positive Results

Posted by Jordan Shue | May 2, 2012

The Pew Center for Arts & Heritage and the Theatre Alliance of Greater Philadelphia co-hosted a March 23 presentation of research that measures the “intrinsic impact” of theater performances on audiences. Alan Brown of WolfBrown and Clayton Lord of Theatre Bay Area presented the findings, which are published in a book called Counting New Beans: Intrinsic Impact and the Value of Art. After the event, The Center wanted to learn how useful the research findings were to the attendees, and whether or not the presentation had encouraged them to revisit their current strategies for measuring intrinsic impact on their audiences.

We sent a survey to the 123 professionals who attended the event, and we received 82 responses—a very healthy, nearly 67% response rate.

The responses from theater professionals, at 30, was the highest number, but the survey showed that attendees came from a variety of disciplines, including 8 from the dance field, 7 from music, 10 museum and visual arts professionals, and 5 history and humanities attendees. These were encouraging numbers, because although the research focused on theaters, the findings are relevant to all disciplines in the artistic sector. The event also attracted 13 multidisciplinary professionals, as well as a handful of attendees from other fields, including data collection, sound design, and opera.

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Labels:  alan brown  arden theatre  clayton lord  intrinsic impact  new beans  pcmi  pcmi from the field  philadelphia cultural management initiative  philadelphia theatre initiative  pti  research  survey  theatre alliance of greater philadelphia  theatre bay area  wolfbrown 

Center Rewind, 4/20/12

Posted by Nicole Steinberg | April 20, 2012

"Capturing the Tone, Celebrating the Work," a conversation between choreographers Sara Rudner and Wendy Rogers, is now available in full on the Dance website >

Our Cultural Management program begins an ongoing exploration of gamification and its uses in the art and nonprofit worlds, and just in time for next week's Grassroots Game Conference in Philadelphia >

Check out this week's Braindrop from Thomas Lawson, Dean of CalArts' Art School >

Our latest Pigeon on the Grass is Lisa Melandri, Director of the Contemporary Art Museum, St. Louis: "Artists, quite simply, change the world." >

 

Photo: Sara Rudner and Wendy Rogers, November Duets, Merce Cunningham Dance Studio, 1977. Photo by Francesca Bartoccini, courtesy of Sara Rudner.

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Labels:  article  conversation  curator  dance  dance advance  gamification  grassroots game conference  lisa melandri  pcmi  pcmi professional development  pei  philadelphia exhibitions initiative  sara rudner  thomas lawson  wendy rogers 

Exploring Gamification at the Inaugural Philadelphia Grassroots Game Conference

Posted by Jordan Shue | April 16, 2012

The increasing popularity of video games, which have infiltrated the realms of management and aesthetics, has increased the view of them as more than just a pastime. Video games can now be used to increase productivity and engage audiences, among other things. The old, rather narrow definition of video games is one that has shifted dramatically in recent years, with the advent of games that stretch beyond the reach of a stereotypical audience. Games are now so ubiquitous that the New York Times has begun reviewing them in its Arts section.

The democratization that gaming has unleashed on the world has wrought a subsection of creation that is continually manifesting itself in increasingly intelligent iterations that are both practical and aesthetically pleasing. "Gamers" can no longer be pigeonholed into formulaic identities like "geek," "millennial," or "social outcast." Gamers are the generators of an entirely new social sphere, which continues to branch out into other layers of social and demographic strata as businesses, individuals, and organizations discover the power of games in spurring efficiency, engagement, and healthy growth. Artists have embraced the power of games and the internet as inspiration for a new aesthetic ideal, both borrowing from and using the web as a medium for contemporary works, which often serve the dual role as social commentary and public platform for discussion, interpretation and invention.

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Labels:  games  games & gamification for non-profits  gamification  management  pcmi  pcmi professional development  philadelphia cultural management initiative  philadelphia game lab  philly tech week  video games 

From the Field: Arts professionals respond to research on Measuring Intrinsic Impact, Part 2

Posted by Jordan Shue | April 13, 2012

The Pew Center for Arts & Heritage and the Theatre Alliance of Greater Philadelphia co-hosted a March 23 presentation of research that measured the “intrinsic impact” of theater performances on audiences. Alan Brown of WolfBrown and Clayton Lord of Theatre Bay Area presented the findings, which were published in a book called Counting New Beans: Intrinsic Impact and the Value of Art. After this event, we asked several of the arts professionals who attended to write about their responses to the research.

This post is the second in a series in which attendees from many cultural disciplines weigh in on the benefits and highlights of the intrinsic impact measurement tools. In this edition, after the jump, we hear from Kate Tejada of 1812 Productions; Lee Price of the Conservation Center for Art & Historic Artifacts; and Grace Grillet of People’s Light & Theatre Company.

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Labels:  1812 productions  alan brown  clayton lord  conservation center for art & historic artifacts  counting new beans  grace grillet  intrinsic impact  kate tejada  lee price  new beans  pcmi  pcmi from the field  people’s light & theatre company  philadelphia cultural management initiative  philadelphia theatre alliance  philadelphia theatre initiative  pti  report  research  theater  theatre bay area  wolfbrown 

Center Rewind, 4/6/12

Posted by Jordan Shue | April 6, 2012

As a follow-up to the recent intrinsic impact event at the Arden, co-hosted by Center and the Theatre Alliance of Philadelphia, we asked several of the arts professionals who attended to write about their responses to the research. In the first edition of this series, after the jump, we hear from Lois Welk, Director of Dance/USA Philadelphia; Matt Braun, Executive Director of the Fleisher Art Memorial; and Arin Sullivan of the Cultural Data Project >

Nicole, our Communications Specialist, attended the 2012 Nonprofit Technology Conference (NTC) this week, hosted by NTEN, in San Francisco and blogged about her experiences there >

Helen Haynes, Director of Cultural Affairs at Montgomery County Community College, is curating the second "Noise from the 18th Floor" program, the Center's online music project that highlights the work of its constituents and grantees, helping to build awareness of our region's cultural vibrancy. Watch a video of her recording session here >

A blog post by a local theatre subscriber revealed the power of audience enhancement events and the impact they can have on how an audience member processes the meaning of a work of art >

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Labels:  arin sullivan  center rewind  cultural data project  danceusa philadelphia  fleisher art memorial  helen haynes  lois welk  matt braun  montgomery county community college  nonprofit technology conference  ntc  nten  pcmi  pti  the arden  the center  theatre bay area  wolfbrown